you to try to get folks that look more like america and not be as white as the republican party is? >> you know, one of the ironies of this election outcome at least right now some of our latino members, some of our women members and perhaps the african-american members which is kind of ironic. look, we have to do better. we know that. we have to learn from our losses. republicans have had since world war ii. we're coming off the biggest. so we have a message that works. look at the census data, though, and tell me today with poverty rates shooting up even higher among latinos and asians that somehow what the democrats have offered has worked for them. and, you know, the best thing we can do is run on our economic platform. it's about creating jobs, it's about lifting people out of poverty and, yes, we're going to reach out and do a better job communicating that message. mistakes made, we're going to learn from them, do better. >> mitt romney said in a conference call to his financial chai chairs, the reason he lost the presidency is the president was giving gifts to those groups.